Jess, founder of Jelly Parties

The heart behind Jelly

Creativity, celebration
and a little bit of magic.

Hi, I'm Jess—a mum of three, dedicated wife, CEO and devoted birthday thrower.

Alongside being the CEO of Steele Group Labouring & Cleaning, I'm the creative heart behind Jelly Parties. It all began with the big, extravagant parties I loved creating for my own children. Bringing every colour, theme and little detail together became my favourite kind of artistry.

I wanted to share that creativity with other families and give them celebrations people simply could not stop talking about. That's why I created Jelly Parties: to make your special moments feel personal, unforgettable and, of course, to make everyone a little jelly of your party too.

Whether I'm building a balloon installation, creating a personalised backdrop or dreaming up a complete theme, I put the same love into your celebration that I give to my own family's.

Create with Jess

What matters here

01

Personal over predictable

Your celebration should feel like you—not a copy of everyone else's.

02

Premium, still playful

Beautifully finished does not have to mean serious or boring.

03

Joy in every detail

The smallest thoughtful touch can become someone's favourite memory.

Let's create your moment.

Tell Jess what you're celebrating and what you've been imagining.

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